This is a documentary, believe it or not. Sandy K. Boone directs the peculiar story as she interviews the founders of the Church and explores how their unique sense of humor ended up starting a cult following.
A collegiate athlete-turned architect-turned shoe designer, Hatfield is one of the most famous sneakerhead icons in the world. His career spans decades and includes iconic designs such as the Air Max and Michael Jordan collaborations.
The streets downtown were less lively than usual Sunday afternoon as much of the SXSW crowd filed into the Austin Convention Center for Emmy Award-winning actress Elisabeth Moss and Grammy-winning singer-songwriter Brandi Carlile’s featured session.